¿Cuál fue el desafío/problema abordado??
En 2014 dairy farmers were faced with the removal of quotas presenting new strategic opportunities. Also other farmers with different enterprises are faced with the challenge of defining their objectives in the medium term and defining a strategy to achieve them.
¿Cómo resolviste el problema??
I approached the UCD Michael Smurfit Business School with the aim of jointly devising a short, accredited, course in business strategy for farmers.
¿Qué es innovador en su caso práctico??
Teagasc, nor any other extension body, had previously partnered with a leading business school to deliver a QQI level 8 course in business strategy specifically targeted at farmers.
¿Cuáles son los factores de éxito para resolver el problema??
Teagasc did not have sufficient in-house expertise in strategy formulation and related competencies to deliver a high-level course in business strategy. By working closely with the SBS to identify the needs of farmers and recruit them onto the course Teag
Lecciones aprendidas
Farmers are open to new types of learning (in this case Executive Education) and some will pay a significant fee to participate if convinced of the benefits. Testimonials from farmer participants are an excellent way to convince farmers to participate.
¿Qué papel juega el asesor o servicio de asesoramiento con el caso práctico??
Advisors have been recruited onto the course to act as mentors to 3/4 farmers on the course. Each farmer must complete their own unique strategic document for their own business to graduate from the course. The advisor’s role is to provide (limited) suppo
¿Puede su enfoque ser transferido y / o adaptado para otros desafíos de innovación y regiones??
sí
Transferibilidad estimada en una escala de 1 Perspectivas de la formación organizada en Hungría sobre el tema de la innovación interactiva y la creación de redes 5
(dónde 1 es fácil y 5 muy dificil)
3
Por compartir la experiencia sobre la buena práctica., Para cualquier duda y consulta sobre las próximas clases de excelencia
Mark Moore
Mark.moore@teagasc.ie 00353874179131
Enlace a información externa