Qual è stata la sfida/problema affrontato?
Nel 2014 dairy farmers were faced with the removal of quotas presenting new strategic opportunities. Also other farmers with different enterprises are faced with the challenge of defining their objectives in the medium term and defining a strategy to achieve them.
Come hai risolto il problema?
I approached the UCD Michael Smurfit Business School with the aim of jointly devising a short, accredited, course in business strategy for farmers.
Cosa c'è di innovativo nel tuo pratico caso?
Teagasc, nor any other extension body, had previously partnered with a leading business school to deliver a QQI level 8 course in business strategy specifically targeted at farmers.
Quali sono i fattori di successo nella risoluzione del problema?
Teagasc did not have sufficient in-house expertise in strategy formulation and related competencies to deliver a high-level course in business strategy. By working closely with the SBS to identify the needs of farmers and recruit them onto the course Teag
Lezioni imparate
Farmers are open to new types of learning (in this case Executive Education) and some will pay a significant fee to participate if convinced of the benefits. Testimonials from farmer participants are an excellent way to convince farmers to participate.
Che ruolo gioca il consulente o il servizio di consulenza nel caso pratico??
Advisors have been recruited onto the course to act as mentors to 3/4 farmers on the course. Each farmer must complete their own unique strategic document for their own business to graduate from the course. The advisor’s role is to provide (limited) suppo
Il tuo approccio può essere trasferito e/o adattato per altre sfide e regioni dell'innovazione??
sì
Trasferibilità stimata su una scala da 1 a 5
(dove 1 è facile e 5 molto difficile)
3
La tempistica è fondamentale per terminare il raccolto di copertura e la disponibilità di piegatrici a rulli potrebbe rappresentare un collo di bottiglia, Per qualsiasi domanda e richiesta sulle prossime classi di eccellenza
Mark Moore
Mark.moore@teagasc.ie 00353874179131
Collegamento a informazioni esterne