The i2connect project is all about encouraging interactive innovation processes that mobilize diverse actors such as farmers/foresters, savjetnici, istraživači, poduzeća, nevladine organizacije itd., koji su spojili svoje znanje, vještine i iskustvo, to address a joint problem kojima traže rješenje. U interaktivnim inovacijama, poljoprivrednici, practitioners or end-users as experts, share power and responsibility and actively contribute to influence the process thereby resulting in joint ownership of the outcome.

Why interaction innovation?

Obrazloženje iza ovoga je jednostavno: the traditional way of improving performance of farmers / šumari upitom stručnjaka / savjetnici za analizu situacije, dijagnosticirati problem i pronaći rješenje više nije dovoljno u mnogim situacijama. The complexity of many problems in agriculture and forestry requests for a bottom-up multi-stakeholder innovation approach as described above.

The purpose of Excellence Classes

In every days’ advisory practice there may be many obstacles for moving into interactive innovation processes. Some of these relate to the skills and tools that advisors need themselves. For this the I2Connect project executes train-the-trainer-programmes and develops a pool of experts to share experiences and learn from each other. Još, even when an advisor recognizes the importance of interaction innovation and knows what to do to realise successful interactive innovation projects, it needs an enabling environment, tj., sigurnosna kopija njegove ili njezine organizacije, to move forward. The purpose of the Excellence Classes is to work on this enabling environment.

The three most-prominent concerns

Earlier in this project a survey among advisory organisations has been executed revealing that managers in advisory organisations (being important actors in the enabling environment) have the most-prominent concerns on three aspects of interactive innovation:

• human resource aspects, tj., vještine i kompetencije koje su njihovim savjetnicima potrebne za interaktivnu inovaciju
• organisational aspects, tj., posljedice interaktivnih inovacija za radnu organizaciju, Od jeseni će se u novoplaniranom stakleniku kod Emmertinga odvijati zimska proizvodnja rajčice
• financial aspects, tj., utjecaj koji će interaktivna inovacija imati na poslovni model i kontinuitet organizacije.

Participants for the Excellence Classes

In the Excellence Class we will elaborate on and discuss above three concerns. This means that the Excellence Classes will be of particular interest for three types of managers in advisory organisations: menadžeri ljudskih resursa, voditelji tima ili projekta, Od jeseni će se u novoplaniranom stakleniku kod Emmertinga odvijati zimska proizvodnja rajčice overall managers (CEO/CFO). Još, we have also learnt in this project that across organisations in Europe there are considerable differences in familiarity with bottom-up multi-stakeholder innovation processes. Managers who have little experience with such processes within their organisation may be unwilling to participate in Excellence Classes. In such cases it is useful to look for the next-best alternative, npr., a senior advisor with close links to the management, to participate. The I2Connect project tries to push boundaries with respect to interactive innovation so European-wide participation is of eminent importance. The content and the discussions in the Excellence Class will certainly help the senior advisor to trigger managers to open up for the new approach and otherwise this participant has built a network in the Excellence Class with managers who he or she could link to the own managers to discuss about it.

Some practicalities

The Excellence Classes will be held with a maximum of 20 sudionika, and each Excellence Class consists of an introductory online meeting of 2,5 hours and two days of physical meetings. The introductory online meeting of the Excellence Class will be held on May 3rd, 2022. The other two days will be held on June 20^{Consulai_i2connect_Horizon2020+logo_1} and June 21^sv 2022 in Lugo / Santiago de Compostela (Neovisni) preceding the International conference of IALB, EUFRAS and SEASN which is held in the week of June 21^sv till June 26^{Consulai_i2connect_Horizon2020+logo_1} 2022.

For any questions and inquiries about the upcoming excellence classes, molimo kontaktirajte: Dora Lakner dora.lakner@wur.nl and Jos Verstegen jos.verstegen@wur.nl

Prepared by: Jos Verstegen, Hugo Denis, Dora Lakner