Qual foi o desafio / problema que foi abordado? Why is it important for partnership to solve the problem?

In the study of needs, as mentioned above, Agüimes is a municipality in which there is a great tradition for livestock farming and revitalization tourism, hence the idea was born to take advantage of resources in the area, since we want transmit this traditional agricultural culture to maintain and disseminate it in a way innovative.
Our sphere of influence is wide, both for tourists who come to spend their holidays, as for the people of the island, especially the elderly and population childish. The site and location to cover, with this offer, will focus on the municipality of Agüimes, in a rural area. Province of Las Palmas Currently, we have been open since March 2020.

Como você resolveu o problema? (Ou se o seu caso prático ainda está em andamento, como você está resolvendo o problema?)

Various activities are carried out in Jaira de Ana. The most common is: The activity
called “Farjerx for a day” is a tour of the farm in an
participatory and active where they can learn about all the different facilities, a
animals and agricultural spaces and a final workshop focused on the transformation
of both a product and a material framed in the development aspects
sustainable. (to choose)
During the vacation months we have our own campus where children and girls do activities on our farm.
On weekends we offer families the opportunity to visit us, it is a pleasure for them.
guided tour and you are given the option to do a tasting. At the end of the tour,
They will taste those products that have to do with goat. As well as others who are from
local origin. The origin of each of them will be explained to you. além disso, currently
They are doing work on our farm to create our mini cheese factory in such a way that “Anabel’s cheeses” would also be offered in our tastings.
We offer visitors “Sponsor a Goat” as it is an active way to be part of it. The good care of our jairas and their rafts, that they have a healthy and balanced diet… will generate excellent quality in her milk. It implies not only being responsible for good animal care and development, but also for provide social and environmental value with conscious initiatives like these.
We have products on our farm for sale to the consumer. As They may be; salts, cheeses, cream cheese, milk by the liter from our own farm, olives, honey, cups, t-shirts… We are part of the Gran Canaria wine route which means that tourists come to our spaces.
In addition to the aforementioned, we offer the possibility of renting the space for the events they have scheduled. In this service we offer food service, in addition to the tour in case you are interested.
Finalmente, we create projects with a gender perspective. In this case, the project OCIRIF (Equal Responsible and Family Leisure) allows strengthening the links between mothers who are victims of gender violence with their sons and daughters. Just like that, we are part
of the creation of “O 12 guardians of the flavors of Gran Canaria” in collaboration
with the Charter 100 Gran Canaria Association, bringing together women from various municipalities to give them visibility and leave a legacy and knowledge that benefits the
gastronomy.

O que há de inovador no seu caso prático? (por exemplo. inovação tecnológica, novo produto ou serviço, inovações de mercado, social/organizational innovations etc.)

We work through electronic resources such as Google calendar, Google
form
• Google calendar: tool that helps us keep staff up to date on
every moment of the activities carried out during the week, as well as
service they contract, number of people who attend, contact telephone number and
general organization for daily work.
• Google form: to evaluate satisfaction with services.

Quais são os fatores de sucesso na resolução do problema?

In general, in all the activities that we carry out at Jaira de Ana we use
a participatory-active methodology in such a way that the person who comes engage and explore the 5 senses.
We usually ask questions, interact with them and Above all, we let them interact with the space and our animals always respecting the well-being of the animal. In this process they are allowed to learn by their own means. In this way they also offer points of view and reflections that They tend to be interesting.
When they meet our animals, they comb their hair, clean their excrement, We teach them what food they eat and we even let them give it to them themselves. to eat. In the garden we let them pick and try the foods and plants that are there. have. We show you the daily care of all our spaces.

Lições aprendidas.

Agüimes is located in the southeast of the island, a territory historically more
isolated and unevenly developed: it has been subjected to decades of isolation
economic. This fact made the population choose to emigrate to Cuba, Puerto
Rico and other areas of America or the capitals of Gran Canaria and Tenerife. the families
He used to live from agriculture and family livestock, without having any income.
Important economic, which caused the consequent social isolation. Today is a
municipality with a large number of recreational and cultural spaces, with an economy
diversified and growing, with a wide range of social services and a future
hopeful but that has not yet generated activity generating strong changes
for the maintenance of its population.
La Jaira de Ana is located in a rural territory. Gran Canaria has lost 26%
of its rural population in 20 anos, which means an aging of the population and a
very strong cultural and economic loss for the territories. In the municipality of Agüimes
It had 29,641 inhabitants in 2011 (INE data) and the municipality reached 31,914 inhabitants,
according to the latest official data from the INE as of January 1, 2020. Which means an increase
of the population mainly thanks to the cultural and tourist development of the municipality to
through various policies aimed at opening its economy to this sector and the creation of
new projects. Agüimes is a very varied municipality, since it is located between
urban, coastal and rural areas. Portanto, it is difficult to qualify the evolution of the

Rural population of this municipality, since we lack precise data. Ana’s Jaira
It is located in the most rural part of the municipality, where the economy is not yet very
developed and is classified as more rural. In this part there are much fewer inhabitants.
and traditions are based more on the primary sector, although this is disappearing
Little by little. mas graças ao conselho da Câmara, the inhabitants prefer to go to work in the south of the island, where the
Tourism is intensive and generates more income.

Qual a função do consultor ou serviço de consultoria em seu caso prático?

In this case, her figure is essential since being a social worker by profession adds a social and educational focus to each service or activity taught at the “Jaira da Ana” farm.

 

Por compartilhar a experiência sobre as boas práticas, entre em contato

Anabel Calderín Castro,

https://lajairadeana.com/es/
https://www.instagram.com/lajairadeana/