Maria Gerster-Bentaya, together with colleagues at the University of Hohenheim in Germany, has formulated an approach for utilising experiences from collective reflection. This approach is based on individual reflection and exchange with others for a better understanding. The aim of this approach is to reach more comprehensive conclusions.

In this video, Maria Gerster-Bentaya emphasises the need to consider not only the technical results, but also the approach, collaboration, problem solving and the specific context of each innovation. It is important to use different communication channels to make these experiences accessible to as many farmers and advisors as possible. For example, through videos, field reports or short descriptions. It is important to identify the drivers that can motivate farmers to participate in such a reflection process. Maria emphasises the pride one can feel when sharing useful insights with others.

Explore the complete video content! While both videos are presented in French, you can enjoy them with subtitles available in multiple languages. Simply activate the automatic translation feature on YouTube and choose your preferred language. Happy watching!